
45% of European internet users willing to upgrade or change supplier
for higher speed – Internet speed
is emerging as a top issue for internet users according to the latest EU-wide
survey of how Europeans use the internet.
Nearly half (45%) of Europeans
households would upgrade their Internet subscription or switch supplier for a
higher speed broadband, closing the gap with price as in the race for most
important factor when choosing an internet plan.
European
Commission Vice President Neelie Kroes: "Consumers increasingly care about
their internet being fast enough to watch videos, for example. And for those who
run businesses from their home, speed is also a competitiveness issue.
Consumers now focus on both speed and price when making their choices."