Fabian Demicoli

EuroCommerce speaks out against MasterCard campaign


EuroCommerce
has spoken out against an aggressive marketing campaign run by the card scheme
MasterCard. The media campaign, appearing in the national press in France and
other countries has sought to incite public opinion against proposed
legislation concerning fees charged on card payment transactions.

The
'advertorials' wrongly claim that consumers would suffer if the fees
(Multilateral interchange fees – MIFs) were reduced or capped by the EU
Regulators. In fact, these fees, charged directly to retailers, increase the
price of all goods and services. Their removal would benefit both commerce and
consumers across Europe.

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